GoHighLevel Specialist & Creative VA

The backend that runs itself. The brand you can't scroll past.

I'm Kay. I help entrepreneurs, coaches, and digital brands scale with automated systems, sharp design, and social media that actually has a plan behind it.

translation: you finally get your time back

Systems · Design · Social, built to give you back your calendar

Kay Deen Joy Familaran, smiling, in a black blazer at her laptop

Kay Deen Joy Familaran
Working with clients worldwide since 2020

65–70%more leads for a coaching client
100K+followers grown for Bare Carat
166%jump in engagement
40→20hours a week saved through automation
What I do

Three ways I get you your time back.

Automation, design, and social strategy. Take one or take all three. Everything is built to save you hours and make your brand impossible to ignore.

My toolkit

Tools I work in every day.

How I use them

CRM & automation

  • GoHighLevel
  • Zapier
  • Make
  • ManyChat

Marketing & scheduling

  • Meta Business Suite
  • Mailchimp
  • Calendly
  • Stripe

Creative

  • Canva
  • CapCut
  • Adobe Photoshop

Web & e-commerce

  • Shopify
  • Wix
  • Squarespace
  • HTML & CSS

Project & collaboration

  • ClickUp
  • Asana
  • Motion
  • Trello
  • Notion
  • Slack
  • Microsoft Teams

Productivity & AI

  • Google Workspace
  • Microsoft Office
  • Zendesk
  • ChatGPT
  • Claude
  • Gemini
Design portfolio

Brands, posts, and art I've made.

A few favorites from 47 pieces of brand identity, social media, and illustration work.

See the full portfolio
  • Ironpeak Builders brand board in gold and brown, with logo variations, fonts, color palette, and truck and signage mockups
  • Modern house for rent social post for Haven Realty
  • Velvet matte lipstick beauty ad with a model
  • Vector pet portrait of a tabby cat
  • Morning Harbor Coffee Co. brand board with nautical logo variations, fonts, color palette, and beach cafe mockups
  • Coming Soon teaser post for a jewelry collection
  • Vector portrait of a woman with red braided hair on a neon background
  • Exotic and luxury rental cars promo post
Kind words

What clients say.

Video testimonial
“Kay has just been one of the best hires that I've had.”

Clayton TaylorFounder, Opulent Edge Strategies

“From logo design to complete social media assets, Kay delivers incredible quality with super fast turnarounds.”

What sets Kay apart is her resourcefulness. You can give her a high-level goal, and she'll independently find creative, highly effective ways to execute it.
CEO
Bare Carat
Before Kay, I was losing 20+ hours a week to repetitive admin and manual lead follow-up. She stepped in, completely built out my GoHighLevel CRM, and automated our entire onboarding and nurture sequence.
Samuel R.
Kay is incredibly creative, deeply resourceful, and a true self-starter. She takes a vision and runs with it, requiring zero supervision to deliver exceptional results.
Georgia S.
Free resources

Not ready to book? Start here.

Three free downloads to check your brand, plan your content, and find where your leads are slipping away.

All free resources
Cover of The Brand Gut-Check workbook
Workbook

The Brand Gut-Check

A 10-minute self-audit to see if your brand looks as good as your work.

Get it free
Cover of the 30 Scroll-Stopping Post Ideas swipe file
Swipe file

30 Scroll-Stopping Post Ideas

Hooks, post ideas, and a fill-in weekly content planner.

Get it free
Cover of The Lead Leak Audit checklist
Systems audit

The Lead Leak Audit

15 checkpoints to find where your business is losing leads.

Get it free
Let's talk

Ready to get your time back?

Book a free discovery call. We'll look at where your business is losing time and leads, and what to fix first.